Author Archives: admin

  • Tash Walker – The Mix London

    Fix this. What research can learn from Tattoo Fixers and other reality TV that we all love. Behavioural economics has taught us a lot about human behaviour and how to capture this within the research field, but in a 21st century setting we can also learn a huge amount from the world around us and [...]

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  • Charlotte Vicary – Customer Closeness

    The Dropout Challenge • Why do respondents let researchers down at the eleventh hour? • Why do Brits have more of a ‘dropout culture’ than their French and German counterparts? • Aside from over-recruiting, how do we guard against it? Drawing on her own experience as a customer immersion specialist, and those of her field [...]

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  • The Recruiter Panel – Interactive Discussion

    Back by popular demand, this year’s Fieldwork conference will also host a panel of market research recruiters from across the UK. The chaired discussion will enable you to ask the questions that matter to you the most, understanding the recruitment process from the people who know it the best. Charlotte Neild – Research Opinions Senior [...]

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  • Dr Michelle Goddard – MRS

    Michelle will talk about the importance of data protection for fieldworkers and highlight some key changes, under the EU General Data Protection Regulation (GDPR) which will come into force in the UK in May 2018. Even though the UK has decided to withdraw from the EU researchers need to continue to prepare for these important [...]

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  • Barrie Hawker – Park Lane Research

    Barrie will be taking us on a safari of the market research participants that you’ve probably all met when you’re out in the field. With his years of experience as a market researcher, it’s certainly something he knows a thing or two about. Barrie began his career over 25 years ago, working for a qualitative [...]

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  • Dr Jonathan T.Mall – Neuro Flash

    “Don’t trust consumers: overcoming survey limitations using neuroscience” Jonathan is a computational Neuropsychologist turned serial entrepreneur. Seduced by the opportunity to optimize consumer experience using machine learning, he led the Science team in a dutch IBM Big Data Venture (Gumbolt.com). Afterwards, he Co-Founded Neuro-Flash.com a market research institute, using online experiments that illuminate the true [...]

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  • Becky Hutchins – Marketing Sciences

    ‘Out of the lab and onto the high street’ Consumer neuroscience uses brain monitoring and activation measures to uncover people’s emotional reactions towards specific stimuli and ideas. This is an exciting and evolving area of research where science truly meets market research. However, neuroscience presents fresh challenges for recruiting and conducting face to face fieldwork. [...]

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  • Rob Hogan – Teamsearch

    ‘Turning data into storytelling’ Rob will be joining us at this year’s Weird & Wonderful World of Field Conference, with his talk discussing the change in the research journey, how clients and customers no longer want to be given purely data and cross tabs but want to see the story – really hear and engage [...]

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  • Ollie Barker – Razor Research

    ‘What I know now that I didn’t know then’ Ollie will be discussing his journey from Recruiter to Research Executive and the inside knowledge he has gained as a result of having been on both sides of the research spectrum.

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  • Keynote speaker – Matt Hampson

    We’re delighted to announce Matt Hampson as this year’s keynote speaker. Matt will be discussing his career as an England Union Prop and the subsequent injury which took him on a path as a motivational speaker,philanthropist and disability rights advocate. Matt is a highly acclaimed author and broadcast commentator and we’re delighted to have him [...]

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  • Quirks Marketing Research Review – Media Partner

    Quirk’s looks like a magazine and reads like a magazine. But it is much more than just a magazine. It is a place where the best, brightest and boldest in marketing research — clients and agencies alike — can exchange their best thinking. It is a platform that is intelligent, inquisitive and innovative. Everything we [...]

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  • Delegate’s Lunch – available

    Delegate’s Lunch – £500 Sponsoring the networking lunch will put you into the middle of the day’s events with a range of branding opportunities available. Please get in touch by emailing hannah.o’donoghue@fullerresearchgroup.com to register your interest in this package. Each of the packages comes with one complimentary ticket to the full conference.

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  • Official photos of the event – Sponsored by Research for Good

    Official Photos of the Event – Sponsored by Research For Good Research For Good is an online sample company with a mission to provide reliable, high-quality respondents for market research while at the same time ending childhood deaths from hunger and malnutrition globally.

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  • Programme of Events – Sponsored by Penny Cross

    Programme of Events – Sponsored by Penny Cross

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  • Daniel Nolan – The E Word

    Social Media 101 

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  • Karen Schofield – Join the dots

      Using Happiness Theory to close the empathy gap

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  • Evening drinks reception and canapes sponsor – available

    Evening Drinks Reception & Canapes – £1000 The evening reception offers the opportunity to sponsor both the evening drinks reception and canapes. There will be additional guests arriving in the evening, giving you a larger audience for your company. For any further details or to register your interest in sponsoring this package please contact hannah.o’donoghue@fullerresearchgroup.com. [...]

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